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I would prefer the inclusion of an SPF, but luckily have a day cream to pair with the product for UVA/UVB protection.

I was just like this is happening and it’s better than every rehearsal that we’ve seen.

At the time, there wasn’t a brand that truly reached everyone from the lightest skin to the darkest.
A wall of dancers in bondage-inspired looks basically told you it was OK to embrace your kinks.As the show was set to begin, an announcer told the audience to “bring the energy!” The lights dimmed. We wanted to feel like we were giving women a chance to feel sexy where they usually don’t feel sexy.”Gigi and Bella Hadid, Cara Delevingne, Joan Smalls and Slick Woods all walked the runway, interspersed with powerful dance performances and appearances by 21 Savage, Laverne Cox and Normani, among others. Read WWD's review of Rihanna's Savage x Fenty lingerie show, a fashion-music extravaganza with a message of inclusivity and self-love. Before you knew it, a catsuit-clad Rihanna was opening her own show to roaring applause with a vogueing-like performance that had you yearning for her to start touring again.Held at the Barclays Center, the room was alive with renewed energy, and having your phone locked away (to prevent leaked footage) actually enhanced the experience because you were forced to live in the moment and process the show’s messages of empowerment, inclusivity and self-love.It was only the second runway event for Savage x Fenty, and there were keen differences between this year and last.

I did.” Success also wouldn’t have been possible without my diverse, insanely creative and brave marketing team — each with their unique background and voice. This allowed so many women to find themselves in the brand and feel included.If you haven’t thought about inclusivity in your advertising, I’d encourage you to make the case for it. So to see it happen in real life and be the best version of it, there’s an outer body experience that happens that you cannot explain, because you want to snatch your soul and it’s already gone with the show because the show is going so great. Cox wore a pink bodysuit and did some hair flips and a high kick right past Migos that got the crowd going. We received photos of lines forming outside of our retailers’ stores around the world. There was no precedent to our radical approach to inclusivity. What resulted is a movement that shifted the beauty industry. At the time, there wasn’t a brand that truly reached everyone from the lightest skin to the darkest.

Dancers quietly took their places. Fenty Beauty is cruelty-free and never tests on animals, nor do we allow suppliers or affiliates to conduct animal testing on our behalf.

Please see attached SWOT Analysis and feedback from the instructor on SWOT analysis assignment, I didn’t do good on that, so please consider the instructor review/feedback to expand on this assignment; Write a short Policy Brief, consisting of 3-5 paragraphs (2 pages MAX, 12 ….

The best way to break through with inclusive marketing is to share authentic stories that are rooted in culture and are emotionally meaningful to the consumers you serve.We knew the brand would touch women’s hearts around the world, but we had no idea of the greater impact our work would ultimately have. Many undertones, such as olive ones like mine, were also underserved in beauty. I wanted to expand on the women that we have highlighted before — women who aren’t usually highlighted in the space of fashion, whether it’s trans women or, this year, even paraplegic women [Lauren Wasser] who even have prosthetic legs. We were also ready to ship directly to 137 countries.Our dream was to create the biggest brand launch in beauty history.

Press and consumers ultimately saw a fun and flawless execution, but what they didn’t see were the efforts of more than 500 global leaders across brand and merchandising, supply chain, marketing, social, and retailer teams doing synchronized swimming to pull it off.The results exceeded all of our expectations.Here’s how we did it — and three lessons we learned along the way.We were so proud to be able to authentically market a beauty brand envisioned by Rihanna to serve all women of all cultures.